10UP App Development - early stage graphic design

This is exciting. This is the point in a project where its so early that you quickly learn how many assets you need just to get semblance of anything. Before I continue, here's a quick glimpse into the first 3 items I've started designing for 10Up.

Most times there is a balance here between focusing on function and focusing on how things look. Typically you argue with yourself, whats the point of how it looks if I can't figure out how it functions. If it functions - I have a game regardless of the look. Why focus on the looks? Well, I can tell you at the end of the day, both are important. When I started 10Up 3 years ago, there wasn't any game to base off of. So, what I did was focus on function, and had some very basic design queues. This simplified everything.

Does this mean that I think if I focused on graphics the app would have done better? Well, possibly, but not necessarily. What the users decide is a good app will depend on several factors, within the context of time. Some apps are very basic with terrible graphics, but because of the way the app came in and the timing, it became the flavour of the month!

Now as an Indie app developer, of course that's the dream! Build some basic app that's super fun that for some reason goes viral. In reality an individual app developer can't beat big corporations with teams doing specific things.